Restaurant Websites 2018
Restaurants
in 2018
This year we partnered with over 3,000 restaurants, in 50 states and 16 countries. Here’s what we discovered about them and their guests online.
Website Traffic
Where The Experience Begins
Mobile first
More guests visit restaurant websites using mobile devices
Where guests are searching for restaurants
Online reservations
More guests book reservations through desktop
Average number of reservations
placed through the website per day
Menus
The State of The Menu
Popular menu items throughout the U.S.
Washington
Chicken Strips
Nevada
Favorite side: Brussels Sprouts
California
Favorite side: Cauliflower
Minnesota
Bacon
Illinois
Burrata
Washington D.C.
Prosciutto
Texas
Smoked Salmon
Florida
Caesar Salad
Louisiana
Favorite main: Roast Chicken
New York
Espresso
Massachussets
Chardonnay Wine
eCommerce
Check Out Online Ordering
Most popular day to place a catering order
Monday
Peak time for catering order placement
11:30am-12pm
Peak time for eCommerce store order placement
1-2pm
Most expensive thing being sold
$500
restaurant VIP membership
Average online tip amount
12.5%
Gatherings
Celebrations & Good Times
Most popular type of ticketed event at a restaurant
Classes & Tastings
Prix Fixe Special Dinners
NYE Parties
Mother’s Day
Valentine's Day
Top private events held at restaurants
Dinners
Birthday Parties
Business Functions
Wedding Events
Holiday Parties
Social Media
Getting Social
Most liked restaurant photos
Donuts
Seafood
Pasta
Breakfast Foods
Pizza